If you’re a business news enthusiast or just want to stay in the loop with Australia’s financial pulse, following the Australian Financial Review (AFR) on social media is a smart move. AFR has built a strong digital presence, sharing breaking news, in-depth analysis, and lifestyle features across multiple platforms. Here’s a fresh look at where you can connect with AFR online and what you’ll find on each channel.
Instagram: @financialreview and @afrmag
- @financialreview
This is AFR’s main Instagram account, offering a curated feed of breaking business, finance, technology, politics, and lifestyle news. Expect sharp headlines, eye-catching graphics, and links to feature stories for those who want the latest updates in their feed1. - @afrmag
Dedicated to AFR Magazine, this handle is all about style, substance, and the stories behind Australia’s movers and shakers. With over 21,000 followers, it’s the place to go for exclusive interviews, luxury lifestyle content, and a peek inside the monthly magazine’s world2.
LinkedIn: The Professional Hub
AFR’s editorial team and contributors, including editors like Matthew Drummond and Michael Bailey, maintain active profiles on LinkedIn. Here, you’ll find:
- Behind-the-scenes insights into AFR’s editorial strategy and magazine launches
- Updates on new issues, special features, and industry commentary
- Networking opportunities with journalists and editors who shape Australia’s business conversation.
Social Media Strategy and Content
AFR isn’t just about headlines; it’s about engagement. The publication’s social media strategy includes:
- Sharing timely news and analysis relevant to Australia’s business and political landscape
- Promoting magazine features and special reports
- Leveraging trending topics and even “brainrot” content to spark conversation and reach new audiences.
Why Follow AFR on Social Media?
- Stay Updated: Get the latest business news as it happens.
- Access Exclusive Content: See highlights from AFR Magazine and special reports you might miss elsewhere.
- Join the Conversation: Engage with journalists, editors, and fellow readers on issues shaping Australia’s economy and culture.
Quick Reference Table
| Platform | Handle/Link | Focus |
|---|---|---|
| @financialreview | Breaking news, business, lifestyle | |
| @afrmag | AFR Magazine, style, interviews | |
| AFR editors/contributors | Editorial updates, professional insights |
The Australian Financial Review’s social media handles offer a direct line to Australia’s top business stories, lifestyle features, and the voices shaping national debate. Whether you’re scrolling Instagram for quick updates or connecting on LinkedIn for deeper industry insights, AFR’s digital presence keeps you informed and engaged.